editorial
Gemini, the digital asset firm, has unveiled its new Gemini Institutional website, showcasing the range of crypto-native solutions available to its institutional customers. The company’s commitment to providing a secure and regulated onramp to crypto for institutions is reflected in the website, which aims to deliver a holistic experience from the moment users land on the site.
Gemini’s institutional customers include businesses, professional traders, private wealth clients, institutional investors, fintechs, and banks. To meet the unique needs of each segment, the company has tailored specific product features within its crypto-native ecosystem. The redesigned website allows prospective customers to map their business requirements directly to the products and services offered by Gemini.
The latest update streamlines the process of exploring the features available across Gemini’s institutional product suite and serves as an entry point into the Gemini Institutional ecosystem. The company’s focus is on providing a secure and regulated onramp to crypto for various entities, including businesses, professional traders, private wealth clients, institutional investors, fintechs, and banks.
Gemini also highlights its efforts to improve the institutional onboarding experience. Earlier this year, the company introduced a simplified process that enables most institutions to complete their applications within 20 minutes. They invite clients to explore the new Gemini Institutional website to discover how Gemini can help them achieve their crypto goals.
In other news, Gemini has announced that it will stop providing services to clients based in the Netherlands from November 17, 2023. The decision is due to regulatory challenges imposed by the De Nederlandsche Bank (DNB). Gemini stated in a note on its official website’s support page that it is strategically expanding operations in other jurisdictions, including a major launch campaign in India.
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